Promoting a growth-oriented culture in sports
The social cohesion among players directly impacts the individual well-being of both youth and adult players, as well as reducing turnover rates and enhancing both individual and collective expressions within professional sports teams. The “Uplifters Sports” project focuses on fostering a positive team climate and providing practical tools for both players and coaches, transforming the team into an environment that ensures each player feels valued, supported by teammates, and offered a safe space for experimentation and personal growth. The project positions sports as a powerful platform for advancing social goals, such as gender security, combating racism, and upholding sporting values, through direct engagement with players and fan clubs.
A workshop on team dynamics that promotes positive norms, supports players’ well-being, and strengthens cohesion and performance.
Practical training for sports coaches to promote positive social norms that enhance athletes’ well-being and team cohesion.
A pioneering workshop to reduce violence and racism among fans, enhance club image, and transform sports culture in Israel.
A workshop on team dynamics that promotes positive norms, supports players’ well-being, and strengthens cohesion and performance.
Practical training for sports coaches to promote positive social norms that enhance athletes’ well-being and team cohesion.
A pioneering workshop to reduce violence and racism among fans, enhance club image, and transform sports culture in Israel.
Training that empowers physical education teachers with tools to reduce aggression and promote positive sporting norms that encourage children and youth to engage in sport.
Testimonials Matzmichim
It was interesting to hear other people’s answers and get advice and feedback from them.
Under 16 team
Hapoel B.S
I really liked how the workshop allowed us to be open and honest. It brought out sides of me and my teammates that we don’t usually show in our day-to-day training.
Under 16 team
Maccabi Haifa
The club and the community are important not just as a sports team, but as a club that represents values of respect and equality for all our fans.
CEO of Beitar Jerusalem F.C.
Kfir Edri
I liked how people opened up and shared personal experiences. I learned a lot about my friends that I didn’t know before, and the workshop really brought us closer.
Under 16 team
Hapoel B.S
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